Industry News

Due to the change in shopper behavior during the pandemic and lockdowns, retailers have been impacted in three main ways: increased demand for online shopping, the closure and reopening of non-essential stores, and a reduced frequency and increased basket size when customers do visit stores.

The pandemic has also further exposed and increased vulnerabilities across retail ecosystems, driving action toward change. Retailers are urgently rethinking their stores purpose and looking to integrate the physical and digital experiences.

To achieve digital transformation, retailers interest in innovative technologies, solutions and new operating models continues to grow. Many retailers thought they had years to expand their operations and transformation, but they have found themselves making necessary changes in a matter of months due to COVID-19's impact.